Aims & Scope

Aims & Scope

Jurnal KREATIF (Jurnal Riset Ekonomi & Bisnis Inovatif) is published by the Institute for Research, Development, and Community Service (LP3M) of Universitas Binaniaga Indonesia (UNBIN). The journal aims to publish research findings and scientific studies in the fields of management and accounting, supporting the advancement of knowledge and professional practices in these areas.

Scope

Jurnal KREATIF accepts research articles, conceptual studies, and literature reviews covering the following topics:

1. Management

  • Human Resource Management
  • Financial Management
  • Marketing Management
  • Operational Management
  • Strategic Management
  • Digital Business

2. Accounting

  • Financial Accounting
  • Public Sector Accounting
  • Environmental Accounting
  • Auditing
  • Taxation

The journal welcomes contributions from academics, researchers, and practitioners both within and outside Universitas Binaniaga Indonesia. All submitted manuscripts will undergo a rigorous peer review process to ensure academic quality and originality.